Foundation + Care Plus
$3,500 + $179/mo = $5,648 in year one.
Year two: $2,148.
Real prices. Straight terms.
Pay for your website up front or over 12 months. Everything else is month to month. You own all of it from day one.
Prices current as of October 2026.
Your build, your way. Pay up front and save, or split it into 12 payments. Pay it off early any time, with no penalty.
Month to month. Care plans and growth services have no contract. Stay because it works.
Yours to keep. Domain, content, images, accounts and code belong to you.
Website builds
Pick the site your business needs today. Every build includes a written launch date set when your content is approved.
Starter
$795
Up front only
- 3 custom pages (Home, About, Contact)
- Mobile responsive design
- Basic on-page SEO
- Contact form
Best for: You need a simple site to prove you're legit.
Get StartedFoundation
$3,500
or 12 payments of $321
- Custom website
- As many pages as you need
- Content writing included
- Mobile responsive design
- On-page SEO
- Contact forms
- Analytics set up in your name
Best for: You need a professional site that actually works.
Get StartedMost popular
Growth
$5,500
or 12 payments of $504
- Everything in Foundation
- Larger, more comprehensive site
- Project galleries
- Service area pages
- Review integration
- Lead alerts and CRM integration
- Full SEO setup during the build
Best for: You want a lead machine, not a digital brochure.
Get StartedAuthority
$8,500
or 12 payments of $779
- Everything in Growth
- Brand strategy session
- Premium design treatment
- Case study pages built with our Project Profile method
- Team and process pages
- Booking integration
Best for: You want to own your market and attract better clients.
Get StartedEvery build needs a care plan. Hosting, security and updates live there.
Online stores
Store
$6,000
or 12 payments of $550
A standalone online store with up to 50 products loaded, payments, shipping and tax setup, and product SEO.
Add a store to any build
+$2,500
or +$229 a month on the 12-payment plan
Up to 50 products added to Foundation, Growth or Authority.
More than 50 products or custom integrations? We'll quote it in writing.
Month to month
Care plans
Every site needs a home. Care plans cover hosting, security, updates and backups, plus support time at the higher tiers. Month to month, always.
Starter Hosting
$29/mo
Hosting, SSL, security, updates and backups. Changes billed per request.
For Starter sites.
Care Essential
$89/mo
Everything in Starter Hosting, plus uptime monitoring. Changes billed per request.
Care Plus
$179/mo
Everything in Essential, plus 1 hour of support a month and a monthly report.
Recommended for Foundation.
Care Pro
$299/mo
Everything in Plus, plus 2 hours of support a month and a quarterly strategy call.
Recommended for Growth and stores.
Care Premier
$499/mo
Everything in Pro, plus 3 hours of support a month, a monthly strategy call and priority response.
Recommended for Authority.
Need more than your plan's hours? Extra work is $95 an hour, and we quote it before we start. Unused hours do not roll over.
Month to month, add to any site, including sites we didn't build
Growth services
A great site is the start. These services bring people to it. Add any of them, cancel any of them, month to month.
Local SEO
$595/mo
Google Business Profile management, name, address and phone made consistent everywhere, on-page fixes, 2 new or improved pages a month, monthly report.
SEO + Content
$950/mo
Everything in Local SEO, plus 2 blog posts a month and quarterly content planning.
Google Ads management
$495/mo plus ad spend
Management for up to $5,000 a month in ad spend, paid directly to Google. Above $5,000 a month, the fee is 10% of spend. One-time setup $495: account build or audit, conversion tracking and call tracking in your own accounts.
Content Engine
$795/mo
4 blog posts and 1 case study a month.
Reputation Management
$175/mo
Review requests, response drafting, and reviews displayed on your site.
Bundle
Growth Partner
$1,250/mo
Care Pro, Local SEO and Google Ads management together. Save $139 a month. Month to month.
Ad spend and the Ads setup fee are separate.
What will I actually pay in year one?
Growth on 12 payments + Care Pro
$6,048 + $3,588 = $9,636 in year one.
Year two: $3,588.
Growth on 12 payments + Care Pro + Google Ads
$9,636 + $5,940 management + $495 setup = $16,071 in year one, before ad spend.
Year two: $9,528.
Authority on 12 payments + Care Premier
$9,348 + $5,988 = $15,336 in year one.
Year two: $5,988.
Paying for your build up front saves the 10% carrying cost. Ad spend is paid directly to Google and never included.
Common questions
Do I own my website?
Yes. Your domain, content, images and accounts are in your name from day one. Your site files are handed over in full once your build is paid off.
What happens after my 12 payments?
The build is paid off and the payments stop. You keep your care plan and any services you have chosen, all month to month.
Can I leave before my 12 payments are done?
Yes. Pay the remaining payments and you are done. There is no penalty, and no charge for months of service you will not use.
What's included in the monthly fee?
Your care plan covers hosting, SSL, security, updates and backups. Care Plus and above add support hours, reports and strategy calls. Growth services are priced separately.
Can I upgrade or downgrade my plan?
Yes, any time. Care plan and service changes take effect the next month.
What is not included?
Ad spend, which you pay Google directly. Third-party software subscriptions such as booking or CRM tools. Work beyond your plan's support hours.
What will I pay in total?
See the year-one examples above. Your proposal lists every line before you sign. No surprise invoices.
What do you mean by no page limits?
Foundation and up include as many pages as your business needs. We scope them with you before the build starts.
How long does a website take to build?
It depends on the size of the site and how quickly content comes together. Your launch date goes in writing when your content is approved, and if we miss it by a full month for reasons on our side, your care plan fee is waived until the site is live.
Who we are not the right fit for
We will tell you this on the first call, so here it is early. If you want the cheapest site in town, a template site will cost less than we do. If you want a website built once and then never touched, our month-to-month care plans will feel like more than you need. If you have fifty locations, we are the wrong shape of agency for you. If you want an honest site that gets you found and a person who answers the phone, keep reading.
Our Guarantee
Clear terms. No hostage situations.
Fixed build prices, paid up front or over 12 months. Care plans and growth services are month to month.
You own 100% of everything we build
If we're not the right fit, we'll tell you
What clients say about our value
"Jeff Gutowski with Break the Image has been helping me with our website, Google Ads, and marketing, and it has been SO totally worth it! I've worked with other marketing agencies in the past, with the worst/zero results. Spending months and thousands of dollars on non-performing ads and content. Jeff was recommended to me by a friend who uses him for his business, and the difference has been night and day. We're getting more valuable leads from our ads, and I'm actually hearing clients tell me they found us because they saw and clicked on one of our ads. It's really nice to actually SEE that the money we're spending on advertising is working. One of the things I really appreciate about Jeff is that he doesn't just take over everything and disappear. He communicates very well, explains what he's doing and why, listens to my ideas, and helps me make better decisions with our website and marketing. A few times he's even advised me to take steps that didn't put money in his pocket because he was looking to my best interest. Again, I've spent plenty of money on marketing over the years, and working with Jeff has absolutely been worth the investment. I regret I didn't start with him first. If you're a business owner looking for help with your website, Google Ads, or online marketing, I absolutely recommend Jeff and Break the Image!"
S
Superior Ponds
Local Guide
"Never thought the process of designing a website and building it could be so easy and affordable. Break the Image took in our ideas, personality, and strategy, and delivered a site perfect for our needs. Thank you to Jeff and the team!"
D
David Maximuk
Local Guide