Website Services

Website Creation

In today’s world, not having a website means your business does not exist. People need to be able to find you and learn more about the services you offer. A bad ass website design can be used to help various marketing strategies allowing your business to grow. Each project is as unique as the client, book a discovery call today and let’s see if we are a fit to make your vision come to life online.

E-Commerce Build Out

In 2022, being able to sell your products and services online is no longer an option, it is a necessity . The impacts that we have seen in recent months make it a necessity for people to be able to shop online. Having a store that is easy to navigate married with an SEO strategy is the key to sustainable growth. We build on WOO Commerce and Shopify platforms.

E-Commerce Build Out

In 2022, being able to sell your products as services online is no longer an option. The impacts that we have seen in recent months make it a necessity for people to be able to shop online. Having a store that is easy to navigate married with an SEO strategy is the key to sustainable growth. We build on WOOCommerce and Shopify platforms.

Questions to ask yourself before starting

  1. In your own words what do you do? 
  2. How did you get started? How long have you been in business? 
  3. What are all the services that you offer? Are there any that are more important than others? (outline question too)
  4. Who will be making the decision to move forward on a new website? 
  5. Why did you create your website & can you tell me a little bit about it? 
  6. If you didn’t create it what about it do you like the most and what do you like the least? 
  7. What is the primary purpose for your website? 
  8. Why are you considering a new website? 
    1. More leads
    2. Broken functionality
    3. Outdated look 
    4. More recognition in the industry
    5. Better search results
  9. What is your target audience?
  10.  What is the geographic area you are targeting? 
  11.  What do those audiences want to find out when they get to your site? Or, What tasks do you want them to complete when visiting the site? 
  12.  Who are some of your local competitors? (If no one) Who might your customers or prospects consider your competition? 
  13.  What would you say sets you apart from your competition? 
  14.  How are people finding out about you today? (if referral or word of mouth) Who is your main referral source and why? 
  15.  Are you engaged in any type of marketing efforts?
    1. How are those performing?
    2. How are you measuring the success of these campaigns?
  16.  What are the top 5 words you think you should rank for?
  1. Do you have Google Analytics installed on your website? 
  2. What technology is your website built on? ie WordPress, Joomla, Drupal? 
  3. How many clients do you get from your website and how do you think they find you? 
    1. On average what is the close ratio of business that is referred via the website? (1:2 or 1:100?) 
  4. What is the average dollar value of a new sale, or new lead? 
  5. How do you gauge the performance of your website? 
  6. If you could pick one of your services to do all day whether because of margin or because you enjoy the work, which one would it be? And are they different from what you would like your SEO efforts to focus on? (is there a product that gets them in the door that is less profitable but converts to larger sales?) 
  7. Do you use social media? What are your page names? 
  8. How many domains do you own? What are they?
  9. Do you make changes to your website or is that handled by a 3rd party?
  1.  Is all the content on your current site still relevant? 
  2. Is there any missing information that needs to be on your website? 
  3. What are the services or products you provide that need to be on the website? (if not already asked)
  4. How important is it to highlight staff on your website? 
  5. How important is it to feature the history of the company or more information about the mission/culture and/or values?
  6. What is more important to your potential customers to highlight? (No wrong answer and can pick more than one) 
    1. Facilities?
    2. Capabilities?
    3. Equipment on the site?
    4. Experience? 
    5. Individual products?
    6. Individual services? 
    7. Techs, Staff, Industries served? 
  7. Are there any special forms that people need to fill out on the website? 
  8. Is there any special functionality or integration with other systems that I should know about? 
  9. Do you plan on continually updating the site with industry, company, or local articles?
  10.  Do you want to highlight past projects, or work? Would you like to highlight them individually or more generally? 
  11.  Are there any sections of the site that you think will change often? 
  12.  Are there any affiliations you belong to? Charities you support? Resources you can offer to prospects? 

What Can You Learn From A Free Competitor Analysis Report?

Don’t let FOMO get you down.

  • “What are my competitors ranking for that I’m not even indexed for?”
  • “Where can I focus to reduce their biggest advantages?”

Competitive intelligence is one piece of an effective keyword strategy. SERPs are a race to the top, and these audits highlight competitive organic search opportunities you can win.

Request an audit, and schedule a consultation now.