SEO

SEO

Live from VidCon: Creating new opportunities for creators

For the last decade, VidCon has brought fans, creators and industry leaders together to celebrate the power of online video. In honor of VidCon’s 10th anniversary, I took the stage to highlight how YouTube will continue to support and spark new opportunities for creators for the next ten years and beyond. More revenue streams, more money for creatorsLast year at VidCon, I announced our next big step for creator monetization with new ways for creators to engage with their community while generating revenue. We've built on a number of these initiatives and added a few [...]

By |2019-07-12T15:00:49+00:00July 12th, 2019|SEO|Comments Off on Live from VidCon: Creating new opportunities for creators

Giving you more control over your Homepage and Up Next videos

Connecting our users with the content they love is important to us. We want to help viewers find new interests and passions — such as a new favorite artist, a new creator they can follow or simply the best food recipes. But there's one true expert in what you want to watch: you. One thing we’ve consistently heard from you is that you want more control over what videos appear on your homepage and in Up Next suggestions. So we're doing more to put you in the driver's seat. Three specific changes we will be [...]

By |2019-06-27T15:03:09+00:00June 27th, 2019|SEO|Comments Off on Giving you more control over your Homepage and Up Next videos

YouTube Music and Universal Music Group change the way you see music

Great music videos are works of art that continue to drive cultural influence across generations, and just like priceless paintings or sculptures in museums, from time to time they need some TLC. Now, in a pioneering partnership, YouTube is working with Universal Music Group to remaster some of the most iconic music videos of all time, to ensure current and future generations will get to enjoy these timeless classics as they’ve never before been experienced. Starting today, exclusively on YouTube, you’ll find more than 100 music videos in the highest available video and audio quality, [...]

By |2019-06-19T15:01:22+00:00June 19th, 2019|SEO|Comments Off on YouTube Music and Universal Music Group change the way you see music

Taking a harder look at harassment

There have been a lot of questions over the last few days about our policies on harassment, particularly around two YouTube creators: Carlos Maza and Steven Crowder. These are important issues and we’d like to provide more details and context than is possible in any one string of tweets. Since YouTube started 14 years ago, we have focused on providing a platform where anyone can broadcast themselves, connect with people, and share their voices and their experiences with the world. This has brought a lot of good — like Jouelzy, who founded the #smartbrowngirl movement [...]

By |2019-06-06T15:02:40+00:00June 6th, 2019|SEO|Comments Off on Taking a harder look at harassment

More ways to buy tour tickets on YouTube

Starting today, fans will be able to purchase even more tickets to upcoming shows in the U.S. by their favorite artists. Read more about our new partnership with AXS, the second-largest ticket provider in North America, on our YouTube for Artists blog.

By |2019-06-04T15:03:54+00:00June 4th, 2019|SEO|Comments Off on More ways to buy tour tickets on YouTube

An update on our efforts to protect minors and families

Responsibility is our number one priority, and chief among our areas of focus is protecting minors and families. Over the years, we’ve heavily invested in a number of technologies and efforts to protect young people on our platform, such as our CSAI Match technology. And in 2015, because YouTube has never been for kids under 13, we created YouTube Kids as a way for kids to be able to safely explore their interests and for parents to have more control. Accounts belonging to people under 13 are terminated when discovered. In fact, we terminate thousands [...]

By |2019-06-03T15:01:23+00:00June 3rd, 2019|SEO|Comments Off on An update on our efforts to protect minors and families

What Your Google Tag Manager Container Should Contain – Whiteboard Friday

Posted by DiTomasoAgencies, are you set up for ongoing Google Tag Manager success? GTM isn't the easiest tool in the world to work with, but if you know how to use it, it can make your life much easier. Make your future self happier and more productive by setting up your GTM containers the right way today. Dana DiTomaso shares more tips and hints in this edition of Whiteboard Friday. Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Hi, Moz fans. My name is Dana DiTomaso. I am [...]

By |2019-05-24T15:02:00+00:00May 24th, 2019|SEO|Comments Off on What Your Google Tag Manager Container Should Contain – Whiteboard Friday

Rural Local SEO: A Marketing Package Strong on Education

Posted by MiriamEllis Can your marketing agency make a profit working with low-budget clients in rural areas? Could you be overlooking a source of referrals, publicity, and professional satisfaction if you’re mainly focused on landing larger clients in urban locales? Clients in least-populated areas need to capture every customer they can get to be viable, including locals, new neighbors, and passers-through. Basic Local SEO can go a long way toward helping with this, and even if package offerings aren’t your agency’s typical approach, a simple product that emphasizes education could be exactly what’s called for. [...]

By |2019-05-23T15:02:04+00:00May 23rd, 2019|SEO|Comments Off on Rural Local SEO: A Marketing Package Strong on Education

Podcasts in SERPs: Is Audio SEO The Next Frontier?

Posted by Dr-PeteOne of the many bits of news from Google I/O 2019 was that Google would soon start displaying podcasts in search results. "Soon" turned out to be very soon, as we're already seeing these results surface. Here's one from a search for our own podcast, MozPod: While the feature itself is interesting, and the fact that the main result goes to Apple while the episodes go to Google is entertaining, the talk out of I/O suggested something much more intriguing – that Google would soon be indexing podcast content and returning audio clips [...]

By |2019-05-22T15:02:55+00:00May 22nd, 2019|SEO|Comments Off on Podcasts in SERPs: Is Audio SEO The Next Frontier?

7 Proven SEO Reporting Best Practices That Boost Client Retention

Posted by KameronJenkins“Let’s hop on a call to go over this report.” Did you hear that? That was the collective sigh of SEOs everywhere. If we’re being honest, most of us probably view reporting the same way we view taking out the trash or folding the laundry. It’s a chore that robs us of time we could have spent on more important or enjoyable things. Adding to the frustration is the reality that many clients don’t even read their reports. That’s right. All that time you put into pulling together your data and the report [...]

By |2019-05-21T15:02:58+00:00May 21st, 2019|SEO|Comments Off on 7 Proven SEO Reporting Best Practices That Boost Client Retention