Your customers and competition are on Google’s search results and Facebook. Getting ahead of them in search engine results solely through SEO takes time; at least four to nine months for a new website.
Paid search brings more customers and revenue in less time.
Facebook and other social media platforms aren’t that different. Organic reach on Facebook could have declined to as low as 2 percent. For a business page with 100,000 followers, each published image, video, or post will only be seen by 2,000 people.
Paid search advertising—whether Google AdWords’ Pay-per-Click (PPC) or Facebook advertising—allows businesses to overcome the limits of organic search and reach out to potential buyers. It means top rank in Google Search or right into your customers Facebook Newsfeed. The results are several times quicker than non-paid methods of digital marketing.
However, speed is not the only reason both small and large businesses include paid search in their digital marketing.
We run paid ad campaigns with the goal to produce real sales opportunities and customers. We work on goals that really matter to your business.
A cellphone user has different expectations from an ad than a desktop user. People in California and Texas don’t see the world in the same way. We customize campaigns based on a user’s location, device, and search path to drive bottom-line performance.
Our ad campaigns will pay for themselves and generate a healthy profit for you. Our clients know that we work with the single-minded goal of maximizing your return on investment (ROI).
Our philosophy is: right message in front of right audience at the right time. We develop plans with a focus on achieving your acquisition goals. We proactively seek out more efficient and effective methods to optimize your budget.
We operate from a small community in Harford County, MD where businesses trust us.
Don’t let FOMO get you down.
Competitive intelligence is one piece of an effective keyword strategy. SERPs are a race to the top, and these audits highlight competitive organic search opportunities you can win.
Request an audit, and schedule a consultation now.